M-A-D ~ IBM Software ~ worldwide brand dissemination  1  2  3  4  5  6  7  8  9  10  11  12  13  14  15  16  17 

The IBM software visual identity conceived by M-A-D has been repurposed by designers around the world and applied to IBM communications in all media.



©2008, M-A-D ~ Erik Adigard + Patricia McShane